As far back as I remember, the one thing I was always good at was finding out why. I had this urge to know about everything, and more importantly WHY it worked, or why it did what it did.
I suppose this was the result of my dad, he was a fabricator and made everything. As a youngster he made my bed, he made some of my toys, made my bike, my skateboard. Literally, everything was made in my household, very rarely did anyone else come in to do the DIY, and if it could be made or fixed, my dad would be on hand to fix it up.
And the environments we spend all our time, especially as a child, shape the way we live our life. So my entire life from a very early age was shaped to understand how and why things worked or operated in such a way.
I want to share the real value of WHY, and how you can apply it to both your life and business to bring massive success.
So what exactly is WHY? why is about exploring your reasons, your purpose for doing what you do. Without a strong enough why, you simply leave everything to chance.
If I was to hold your head under water, very soon you will forget about everything else, the only thing you want more than anything else the ability to take in air, to breathe.
Why do you ned the air? Because without it you simply won’t live, so the why is to continue living. You need to breathe if you want to continue living, that’s the power of why.
When your dreams, goals, and desires are as powerful as you wanting to take in that breathe of air, then you will find success in anything you do.
So in a nutshell, WHY is all about getting to the real reasons you wish to do the things you do, in both life and business. And if you continually ask yourself why, then you will find a new meaning and reason for doing everything you do.
However, don’t think just because you have found the WHY, it means you have the secret sauce… Knowledge will only take you so far, YOU have to do the rest. This is called ACTION (read about action in one of my previous blogs – READ HERE).
The WHY (If correct) is what will drive you taking the right kind of massive determined action, you jump out of bed each morning, and talk about it all the time, do whatever it takes. That’s when the WHY is right!
Need a hand finding your why? Let’s have a chat CLICK HERE
Jon Covey
Covey, captivates audiences with his 'do it anyway' style, working through business issues and topics to help individuals and businesses explode productivity and sales.
For over a decade and a half Jon has been working with companies large and small. He is a seasoned entrepreneur with many business ventures under his belt and he is not afraid to tell you about the failures as well as the successes.
What you get from working with Jon is a clear concise straight to the point program that delivers an end result that you only dreamed of. With financial, work, and personal areas of your life balancing, this gives you a real sense of fulfillment in your life.
He often shares his wisdom through many media channels, which instantly turn viral with others eager to learn from his creativity and style.
You can follow Jon on twitter @Jon_Covey
Latest posts by Jon Covey (see all)
- 4 tips to building your personal brand - September 19, 2018
- How we spend our days is how we spend our life - July 2, 2018
- 8 Apps you need in your Business and Life - April 23, 2018


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