SME Business Academy

The Ultimate Guide to SEO for Ecommerce Sites

Ranking highly in search engines is crucial for your new business and it can be difficult to determine how to make it easier for your potential customers to find you online. To start, knowing the basics of SEO ...

Don’t get sucked into competitive startup culture

Editorial Staff

Business Basics, Featured Articles, Startups

'Oh my god, I work 24/7. I just can't help it, I love work so much!' This is the first common myth we came across when we started our first business, LY Productions. Every other person we spoke to who starte...

How to go from starting up to standing out

Editorial Staff

Business Planning, Featured Articles, Financial Planning

Words by Donna Torres, Director of SMB at Xero Starting a new business is exciting. Though sometimes startups can get carried away and expand too quickly, without establishing a stable jumping off point fir...

How to Find Your Perfect Business Partner in 8 Steps

The Benefits of Finding the Perfect Business Partner

Editorial Staff

Business Basics, Featured Articles, Startups

Have you ever thought of starting your own business? If you have, then you’re probably aware of all the obstacles lying ahead: From securing funding to structuring a sustainable business model that will win ove...

How can data help your social media strategy

Editorial Staff

How to write a great business biography (And why you need one)

Lucy Werner

Featured Articles, Marketing, Public Relations

Whether I’m pitching a client to write an opinion piece, speak at a conference or suggesting a trend to a features writer, inevitably the first question I will be asked (if I’ve not already included as part of ...

How an accountant can help

Editorial Staff

Accountancy, Featured Articles, Finance & Accounting

Words by Donna Torres, Director of small business at Xero An accountant can provide help and guidance to many aspects of a business. Traditionally, these areas include applying for a business loan, preparing...

5 Tips To Enhance Your Candidate Experience From Beginning To End

Adrian McDonagh

Featured Articles, HR Management, Human Resources

1 – Make your organisation easy to research. To make sure you’re receiving the best candidates, you’ll need to make the questions they’re likely to have easy to find the answers to. If you can work out the que...

How to Use PR for Business Growth

Rebecca Oatley

Featured Articles, Marketing, Public Relations

There is a misconception amongst many businesses that getting an article in a newspaper or a big news site will open the floodgates to customers, filling the order book or driving traffic through the roof. It’s...

Social Media Marketing Strategy For Small Businesses in 2019

Editorial Staff

Featured Articles, Marketing, Social Media

Social Media Marketing strategy is your guide to everything you do on Social Media, be it your posts, replies, likes, comments, etc. The idea is to have a common goal that drives all your actions so that you ...

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